Do you plan to monetize your website with mobile ads? You are undoubtedly headed in the correct direction.
More than 6 billion people use smartphones globally, which translates to 80% of the population owning one. Additionally, consumers are spending more time on mobile devices, which now make up 71% of total digital time spent by users. According to certain surveys and data, mobile devices like smartphones and tablets will be used for more than half of all internet access by 2026.
Since businesses started to take this information into account, mobile advertising has become increasingly popular. There are now a wide variety of types and styles to choose from, including native ads, video ads, expandable ads, and more.
Why Are Mobile Advertisements A Good Idea?
It enables you to first get to know your audience. More than ever, consumers want personalisation, and there is no better way to understand who these customers are and what they want than by looking at their offline interests.
Google searches for “Dolce & Gabbana bags” can lead to purchases at Gap. By using location data to better understand your target audience and then using that knowledge to create more pertinent mobile ads, you may gain from mobile advertising.
Second, mobile ads provide crucial information in real-time. Smartphones enable you to access important information by giving accurate location data, offering more effective and high-quality real-time messaging to prospective customers. By doing this, you’ll make sure to generate more individualised audiences and target customers when they’re actively searching.
Finally, research indicates that Internet users no longer notice banner ads and have become banner blind, and an increasing number of people are employing ad-blockers to stop advertisements from ever showing. Both of these instances are prevented by the nature of mobile advertising, making mobile ads more effective.
How To Begin Using Mobile Ads
There are several platforms available that can assist you in employing this kind of advertising to monetize your website. However, we strongly advise you to give MediaFem a shot.
A prominent SSP platform with more than 12 years of ad monetization experience, MediaFem is based in the United Kingdom. Their state-of-the-art prediction engine offers vital resources for success in digital media.
One of the main advantages of using MediaFem is the usage of Ad Styles, which more effectively capture the attention of the spectator. This raises the likelihood that site visitors will click the advertisement, generating more revenue.
Additionally, MediaFem works with all native, display, and video formats. You can choose from a variety of placement possibilities, and each one can be customised to suit your preferences and style.
To get started, follow these simple steps:
1-On the MediaFem website, click “Sign up.”
2-Enter the required information, including your name, email address, password, and the URL of your website or the Download URL (for mobile apps only).
3-Access your dashboard once you’ve been approved by the platform. Select “Mobile Ads” from the drop-down menu under “Ad units.”
4-After evaluating the necessary data, you save your edits, and that’s it! Your website will start to display mobile advertisements, and you will be compensated for every time you engage with it.